Electrolight in Mexico

Last week our SF leader Claudio Ramos was joined by fellow Electrolights Maria Favoino (London), Sam Davey (SF) and Rosa Arcaya (Sydney) at the IALD Enlighten Americas Conference in Mexico. Here’s his wrap…

Enlighten Americas this past weekend in Puerto Vallarta, Mexico, once again exceeded our expectations.

The event created by and for Architectural Lighting Designers was a perfect combination of traditional seminars with innovative workshops, blended with amazing networking experiences and outrageously fun dinner parties.

As the Keynote Speaker this year, Danielle Feinberg from Pixar kicked-off the event with a fascinating dose of inspiration and magic. She proved in her TEDTalk-like presentation, that lighting in animation movies is the key factor to make characters and spaces believable, just like in real life.
Immediately after, The Light Collective challenged the attendees with taking images of the sky throughout different times of the day for the next couple of days. At the end of the conference they presented us with surprising Pantone-like swatches of our own art.

The whole experience for our Electrolight team was nothing but inspiring and motivating.